Shreveport, Louisiana — RaceTrac and Sheetz announced new September promotions aimed at truck drivers, offering free food, fuel rewards, and discounted bulk DEF. The deals run through September 30, coinciding with National Truck Driver Appreciation Week.

Truckers have long relied on roadside convenience stores for quick meals and fuel. By tying rewards to professional driving profiles, the two chains tap into a growing trend of loyalty programs that help drivers save on everyday costs while boosting customer retention. The promotions also reflect the industry’s push to recognize the hard work of CDL‑A holders and owner‑operators during a busy travel season.

RaceTrac’s Driver Appreciation Month, active from September 2 to 30 at participating Travel Centers and Extended Diesel Offer locations, gives professional drivers one free pizza slice, one free fountain drink, and one free 16‑ounce energy drink each week. Fuel purchases earn double loyalty points for registered RaceTrac Rewards members who have selected “semi‑truck” in their profile. Sheetz cuts bulk diesel exhaust fluid (DEF) to $1.99 per gallon at 55 sites across its seven‑state footprint that sell bulk DEF from truck diesel dispensers. The discount applies only to bulk DEF, not packaged DEF sold inside the store. In addition, Sheetz offers a free commercial diesel hat at 59 high‑flow diesel locations through September 30, limited to one hat per customer. My Sheetz Rewardz members who buy high‑flow diesel can also claim one free half‑size sub, and drivers pumping 100 gallons of high‑flow diesel may receive a free made‑to‑order item or beverage. The 100‑gallon offer extends through October 27 and is limited to one redemption per day, excluding alcohol, cigarettes, tobacco, MTO items, multi‑pack cooler items, extras, and add‑ons.

What This Means for Drivers

For CDL‑A drivers and owner‑operators, the RaceTrac promotion means a weekly free meal and energy drink that can offset the cost of a long‑haul stop. Double fuel points translate into additional savings on the fuel bill, which is a major expense for OTR truckers. Sheetz’s bulk DEF discount reduces the cost of a critical maintenance item that every diesel operator must purchase regularly. The high‑flow diesel offers provide a tangible incentive to choose Sheetz for large fuel loads, with the free hat and sub adding a touch of goodwill. Drivers will need to maintain active rewards accounts and set their profiles correctly to access the benefits.

Industry Reaction

Carriers and driver advocacy groups welcomed the moves, noting that even small savings can add up over a year. Trucking companies hiring new CDL‑A drivers are watching the promotions as a way to attract talent, while owner‑operators see the deals as a direct boost to their bottom line. The promotions align with FMCSA regulations that encourage safe and efficient fueling practices, and they underscore the importance of reliable roadside support for the national fleet.

Key Points

• RaceTrac offers free pizza slice, fountain drink, and 16‑oz energy drink each week from Sept 2–30.
• Double loyalty fuel points for registered RaceTrac Rewards members with a “semi‑truck” profile.
• Sheetz cuts bulk DEF to $1.99 per gallon at 55 locations through Sept 30.
• High‑flow diesel purchases qualify for a free hat, free sub, or free made‑to‑order item, with a 100‑gallon offer extending to Oct 27.

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